Permanent Hair Straightening



Permanent Hair Straightening : Perfectly Straight hair

All women love to have long, beautiful, shining and straight looking hair. In order to get this, they try different things, and permanent hair straightening is just one of them. Permanent Hair Straightening removes our waves and curls permanently by using chemical treatments to give us straight flowing hair without using a styling tool daily.

Keratin Hair Straightening & Smoothing

Keratin is a protein which comprises of 88% of our hair, it helps our hair by keeping it straight and shiny. The protein content of our hair can decrease with an unbalanced diet and age, this also makes the keratin levels decrease. Consequently, our hair becomes frizzy, tangled and dry. In order to get sleek hair we need to restore the protein content in our hair. There is a treatment based on this process which is called the “Brazilian Blowout.”

The Brazilian Blowout

Is a treatment that adds liquid keratin formula that bonds to our hair and create a protective layer around each strand. It also effectively diminishes frizz, seals the cuticle, and provide armor against any external damage. This leaves us with a silky straight hair. This treatment originated in Brazil therefore it is called ‘The Brazilian Blowout’, and uses ingredients indigenous to the country including camu camu, annatto seed, and açai berry.

The hairdresser will begin by shampooing our hair 3 or 4 times to remove all the product this creating a base for the treatment to adhere. Working section by section, the Brazilian Blowout formula is applied from root to tip, and then blow-dried smooth. A flat iron heated to 450 degrees will seal the formula in, then the hair is taken back to the shampoo bowl to rinse out the treatment, followed by applying a deep conditioning mask. Finally, our hair will once again be blow-dried. This creates a moisture barrier which reduces frizz and curls while giving a shiny look. After the treatment, our hair will be left hydrated, less frizzy, and more resilient to heat styling, not to mention, with an insanely glossy mirror-like shine.

It works on just about every hair type and texture, even fine hair. The Brazilian Blowout has a mild formula that is safe on every hair type. It will also make our hair will be much easier to manage. Overall, the process takes around 60-90 minutes. The longest it can take is around 120 minutes (2 hours). It all depends on the length and thickness of our hair.

The more the stylist flat irons our tresses, the straighter our hair will be. If we like to wear our hair curly, but just want to tame our frizz, this is a great method to adopt. This treatment should last anywhere from 3 to 4 months. We’ll start to see our hair return to its original shape again around the hairline first, that’s an indicator of when it’s time to get it redone.

Brazilian Blowout is completely safe on color-treated strands, and since it completely seals off the hair shaft, there’s a chance the color will stay vibrant for longer. This can be done repeatedly with no worries, also this treatment gives better results on repeated usage! Also claims to have no side effects. Moreover, this treatment suitable for both men and women. It does not require chemical hair products like sprays and mousse. It also provides extra care from sun and pollution from the atmosphere and also repairs the damaged hair cuticles. This treatment could shorten our daily blow-dry time by 40% to 60%.

There are also some disadvantages: It is an expensive treatment. Pregnant women should not go for this hair treatment since this product may emit some gases which are not suitable for pregnant women. We need to use Sodium-Sulphate free shampoos and conditioners to maintain hair after the procedure. Chemically treated hair is prone to hair breakage and loss which is not unique to this treatment. There is always a chance of allergic reactions. We shouldn’t wash our hair for three or four days after getting the treatment that’s because the solution takes time to work.

Permanent Hair Straightening
Permanent Hair Straightening

Chemical Hair Straightening

Permanent hair straightening is a process by which the structure of our hair is almost permanently altered to give us pin straight hair. The chemicals used in this process permanently break the disulphide bonds in our hair shaft. Heat is applied to restructure our hair stands, and more chemicals are used to seal the newly formed bonds. The hair is saturated with the solution, rinsed, dried with a blow-dryer, and then flat-ironed and a neutralizer is then applied which locks the style in place. It can straighten even the curliest of hair types and is permanent. This means that the treated hair will remain straight until our natural hair grows out. It will need intense care with regular touch-ups and trims when the natural hair starts to grow back in. Permanent hair straightening process is also known as ‘Japanese straightening.’

Japanese hair straightening is a popular way of permanently straightening hair. It originated in the 1990’s in the country of Japan. This process is also known as “thermal re-conditioning”. Since it uses very special flat irons that heat to precise temperatures to complement the work of the chemical solution. It turns wavy, coarse, or curly hair into pin-straight locks by treating the hair with chemicals which break the protein bonds in the hair that give the hair its shape.

Japanese Permanent Hair Straightening

The Japanese hair straightening process takes at least 3-4 hours. It can even take up to 8 hours depending on the length, thickness, and condition of the hair being treated. This method uses a special solution that chemically alters the bonds (disulfide/cysteine) which give shape to the individual strands of hair and allows the hair to be permanently straightened. We will have to keep our hair dry and free from all kinds of styling for 2 to 3 days, this means no ponytail holders, hair clips, hats, or combs of any kind. During the first 2-3 days there may be chemical residues left inside the shaft of the individual hairs. Pressure on the hair even tucking and leaving the hair behind the ear could result in a distortion.

Straightening Process

This permanent hair straightening process has many benefits, of which the most obvious one is the sleek, frizz-free look. But beyond the appearance factor, the greatest benefit is the time saved each day on not having to fight with dry, wavy or curly hair with a blow dryer and brush. Hair that has been straightened by thermal reconditioning dries quickly. It requires very little care out of the shower, giving us a professional look with minimal effort. We are also saved from the hassle of fighting frizzy hair caused by humidity or physical activity. In general, this procedure is a good fit for those with loose curls or wavy hair who want a silky straight hair and are tired of fighting their hair with a flat iron every day.

The Application Process
  1. The consultation: Professional stylists will meet the client for a consultation before scheduling for thermal reconditioning.
  2. Shampoo: The actual straightening process will begin with a shampooing and partially drying the hair.
  3. Solution is applied: The solution will be applied to our hair after the shampooing and will be given time to process. A strand test will be used to determine when the hair is ready to be processed.
  4. Ironing: If we pass the strand test, the hair will be rinsed, conditioner and heat protector will be applied, and it will be ironed at very precise temperatures suited to the client’s hair.
  5. Neutralizer is applied: A neutralizer is then applied and left on in order to balance the pH of the hair.
  6. Blow Drying: More conditioner and heat protectant are then applied before the final blow drying.
Hair straightening cardiffcardiff hair straightening

A typical procedure will cost anywhere from £300 to £1,000. Touch ups are usually needed anywhere from 6 to 9 months after the treatment depending on the amount of curl in the new growth.

The benefit is less for those with tight curls since the process would take longer and therefore will be more expensive. Touch ups will be needed more frequently as new hair grows from the roots. Thermal reconditioning can have an impact on   pregnant and breast feeding woman’s normal hormonal balance. If we have recently had our hair colored, bleached, or relaxed, these processes affect the health of our hair. Some women have experienced significant hair loss.  This process will require extra care and consideration. One of the downsides is it doesn’t necessarily look great when the top of our hair has waves while our ends are still pin-straight. Also overlapping too much onto previously relaxed hair can result in excessive hair breakage.

Caring For Your Hair

As is stated above, it is critical that we protect our hair from water and any kind of bending (even minor one) during the first two or three days following the Japanese hair straightening procedure. The neutralizer needs to absorb oxygen from the air around as our hair settles into the new shape. Special shampoos and conditioners will help maintain the health and shine of our new hairstyle. A thermal heat protector is recommended to avoid the damage caused from flat ironing or blow drying.

If you are a women who is looking for a long term hair straightening solution, it could be the perfect option to a great look while saving time and money in the long run.

In most cultures across the world, a woman’s hair is viewed as a sign of beauty. Straight hair, in particular, is very attractive and it screams neatness and pristine beauty. Although we can get silky straight hair artificially; we’ll need to care for a much more if we want to keep it damage-free and healthy.


Enjoy Beautiful Sleek Hair At Your Cardiff Salon!

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